Our best today,

better tomorrow

Our Mission

At GUESS, we are committed to becoming a worldwide leader for sustainability in the fashion industry. We deliver products and services of uncompromising quality and integrity consistent with our brand and our image. We are committed to listening and responding to the needs of our customers, associates, and business partners, and to honoring their individual values.

Through principled leadership, we embrace diversity, and we cultivate strength, pride, and passion to align our personal lives with our professional lives.

ACTION GUESS

ACTION GUESS, our ESG Strategy isn’t just something we do, it’s who we are. At GUESS, we believe that fashion and sustainability go hand in hand. We have worked to ensure that in all things we do, we respect the environment, we are good teammates, and we get things done, and from that space of care and commitment, ACTION GUESS was born.

We have set ambitious targets to continuously challenge ourselves to step into the future. With industry best practices and the UN Sustainable Development Goals as our guide, we dreamed up a plan to be a partner in the solution through our business, our supply chain, and how we connect with our consumers.

Respect nature

For GUESS, being a sustainable company means showing the utmost respect for nature. We recognize the fashion industry’s impact on the environment and take active steps to address these impacts. As we walk into the future, we will continue to innovate in the sustainability sphere, creating new pathways to reduce our footprint, encourage a circular economy, and choose materials wisely.

  • • Climate
    • Responsible materials and products
    • Chemicals, pollution, and water stewardship
    • Circular economy, packaging, and waste
    • Nature and biodiversity

Be a good teammate

GUESS believes that our company represents a family. From our supply chain partners to our store associates, we work tirelessly to create a workforce that is inclusive and fair, where everyone can thrive. Being a good teammate is about treating people well. We do that by promoting equality, diversity, education, and awareness.

  • • Supply chain responsibility and labor rights
    • Diversity and inclusion
    • Employee wellbeing and engagement

Get things done

At GUESS, we value good governance, because doing things the right way is just as important as doing them well. We work within our ecosystem each day to build mutual trust from the supply chain to our stores. By holding ourselves to the highest standards of performance and equality, we align all levels of our company to the GUESS values of excellence and integrity.

  • • Governance and business ethics • Responsible marketing
    • Data security and privacy

“Our best today, better tomorrow” is a quote from American journalist Ben Bradlee